Cream City Concepts
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The dining room at Oak Barrel with its tables, red columns and screens along the wall

Our leaders

The people who run the place

Bobby Wiltgen is CEO and Jack Roman is COO of Cream City Concepts, with managers at three bars.

Contact us

Who to ask for

Every room, plate and ride has a name behind it. Here is who to ask for.

The leadership team

  • Bobby Wiltgen

    Leads Cream City Concepts and the Cream City Collective.

    CEO

  • Jack Roman

    Runs day‑to‑day operations across every place.

    COO

  • Misty Kingsley

    Runs finance and people for the group.

    Finance and People Manager

  • Nikki Wiltgen

    Leads hiring, onboarding and the people side of every place.

    Human Resources Officer

Sales, events and content

  • Alexa Gruenwald

    Plans and quotes every event, catering job, rental stay and shuttle trip. Your first text goes to her.

    Director of Sales, Events and Marketing

    Message Alexa (Alexa Gruenwald)

  • Reid Frederickson

    Runs events from first walkthrough to the last plate, and hosts at 3rd Street Retreat.

    Manager of Sales, Events and Marketing

  • Kayla Yang

    Makes the photos and videos you see across our places.

    Social Media Content Creator

Who's on Third

  • Bailee Gustafson

    General Manager

  • Sam Kollman

    Assistant General Manager

  • Sam Eichmann

    Service Manager

  • Visit

    See Who's on Third

Two guests in Packers jerseys raising beers at the bar inside Who's on Third with the game on the screen
Who's on Third, steps from Fiserv Forum

Oak Barrel Public House

  • Cortez Bishop-Williams

    Bar Manager

  • Michael Coronado Jr

    Assistant General Manager

  • Bianca Wall

    Service Manager

  • Visit

    See Oak Barrel

The Oak Barrel Public House storefront with its black awning on Old World Third Street
The front door on Third Street

Who's on Layton

The long bar inside Who's on Layton with wooden stools, screens overhead and the kitchen window at the end
The bar at Who's on Layton

3rd Street Retreat

The cream brick building on Old World Third Street with Oak Barrel Public House at street level and the rentals above
The rentals above Oak Barrel

Want to reach a leader?

Text Alexa and she will put you with the right person.

Contact usCall us 414-518-6746Write to us

Three bars, one kitchen, five short‑term rentalsCream City Catering at your venueFive short‑term rentals above Oak BarrelShuttle buses from $150 an hourFree Brewers game‑day shuttles at all three bars, with any purchaseText us: 414-518-6746